Ari Novoa, founder of Beyond Bod Fitness
Ari Novoa 11 years, U.S. Marine Corps
500+

Women I have coachedIn uniform, postpartum, and everything after

Online 1:1 coaching for military women & moms

Stronger than the standard.

I’m Ari. Eleven years in the Marine Corps, then a mom. Now I coach military women and moms to lose fat, get stronger, and trust what their body can do.

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Apply in 2 minutes

Let’s see if we’re a fit.

Question 1 of 6

Meet your coach

They said women in the military couldn’t.

Run three miles in 17:43. Knock out twenty-three pull-ups. Good thing I never listened.

Read my full story

Ari Novoa in the gym Ari Novoa in uniform, U.S. Marine Corps
I could only do three pull-ups once.
11 yrsMarine Corps
300PFT and CFT
55 lbsLost postpartum

What you get

Coaching built around your life.

Training

Built around your schedule, not the other way around. Home, base gym, or on the road.

Nutrition

No crash diets. Food you actually enjoy, protein first, and a plan that survives busy days.

Weekly check-ins

Every week I look at your progress myself and adjust what needs adjusting.

Unlimited messaging

Questions, hard weeks, wins. You are never left wondering what to do next.

Form checks

Send me your videos and I coach the details. Pull-ups, lifts, running mechanics.

Faith-based support

Prayer, Scripture and encouragement, for the women who want it.

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Your app

All of it in one place.

Your training, your food, your check-ins and me, all in the app. Tap any of these and see what it looks like.

The app home screen: a check-in due, this week's assigned program, and the day's habits
The app on the nutrition tab, showing a food log with calories and macros
A weekly check-in from Coach Ari, on the question what was one win you had this week
The app library, showing collections for military life and PT standards and for postpartum rebuild
Streak9 weeks
Reply timeSame day

My clients

Women who kept showing up.

Amanda Martinez, before and after coaching with Ari
Amanda Martinez
Her season
Angelica Cruz, before and after coaching with Ari
Angelica Cruz
12 weeks
146to139 lbs
Aundreya Madison, before and after coaching with Ari
Aundreya Madison
12 weeks
149to133 lbs
Aundreya Madison, before and after coaching with Ari
Aundreya Madison
Her season
229to179 lbs
Elizabeth Davis, before and after coaching with Ari
Elizabeth Davis
12 weeks
169to154 lbs
Jennifer Alvarez, before and after coaching with Ari
Jennifer Alvarez
Her season
Amanda Martinez, before and after coaching with Ari
Amanda Martinez
Her season
Angelica Cruz, before and after coaching with Ari
Angelica Cruz
12 weeks
146to139 lbs
Aundreya Madison, before and after coaching with Ari
Aundreya Madison
12 weeks
149to133 lbs
Aundreya Madison, before and after coaching with Ari
Aundreya Madison
Her season
229to179 lbs
Elizabeth Davis, before and after coaching with Ari
Elizabeth Davis
12 weeks
169to154 lbs
Jennifer Alvarez, before and after coaching with Ari
Jennifer Alvarez
Her season
Jessica Founche, before and after coaching with Ari
Jessica Founche
12 weeks
174to166 lbs
Jessica Smith, before and after coaching with Ari
Jessica Smith
16 weeks
142to134 lbs
Kimberlee Adsit, before and after coaching with Ari
Kimberlee Adsit
16 weeks
130to122 lbs
Olivia Ogletree, before and after coaching with Ari
Olivia Ogletree
12 weeks
151.4to137 lbs
Stephanie Lekakis, before and after coaching with Ari
Stephanie Lekakis
12 weeks
153to135.2 lbs
Swani Cardenas, before and after coaching with Ari
Swani Cardenas
12 weeks
193to168 lbs
Jessica Founche, before and after coaching with Ari
Jessica Founche
12 weeks
174to166 lbs
Jessica Smith, before and after coaching with Ari
Jessica Smith
16 weeks
142to134 lbs
Kimberlee Adsit, before and after coaching with Ari
Kimberlee Adsit
16 weeks
130to122 lbs
Olivia Ogletree, before and after coaching with Ari
Olivia Ogletree
12 weeks
151.4to137 lbs
Stephanie Lekakis, before and after coaching with Ari
Stephanie Lekakis
12 weeks
153to135.2 lbs
Swani Cardenas, before and after coaching with Ari
Swani Cardenas
12 weeks
193to168 lbs

In their words

What changed for them.

After my injury, I couldn't train the way I used to or complete my Combat Fitness Test. Ari helped me rebuild physically, mentally, and spiritually. I went into my CFT stronger, more confident, and more prepared than I had felt in a long time. I scored a perfect 300 out of 300.

Michelle's Combat Fitness Test record, 284 improving to a perfect 300
Her record · 284 to 300
Michelle G.
U.S. Marine Corps
ResultCFT 300 / 300

I ran my PFT today!!! 287!!

Karen G.
U.S. Marine Corps
ResultPFT 287 · 11 pull-ups · 23:09 three mile

I reached 8 overhand pull ups, something I had never been able to do before. Seeing my pull ups increase showed me how much stronger I was getting and gave me the confidence to keep pushing for more.

Natalie R.
U.S. Marine Corps
Result8 overhand pull-ups · new PR

My fitness and weight were starting to affect more than how I felt about myself. They were affecting my career. Ari helped me lose the weight, improve my fitness, and make weight without sacrificing my performance. I eventually picked up Staff Sergeant, and getting healthier gave me confidence in and out of uniform.

Ashley T.
U.S. Marine Corps
ResultMade weight · promoted to SSgt

Before applying to OCS, I knew I needed to improve my fitness scores. I used Ari's program to work on my run, pull ups, and overall performance. By the time I applied, I felt stronger, faster, and much more confident in what my body could do.

Samantha J.
Officer Candidate
ResultOCS prep · improved PFT

After having my baby, I didn't feel like myself physically anymore. Ari never made me feel like I needed to rush the process. We focused on rebuilding my strength, improving my nutrition, and creating habits that actually worked with motherhood. I lost the postpartum weight, but more importantly, I felt strong and confident in my body again.

Danielle S.
Postpartum mom
ResultPostpartum strength and fat loss

After having my baby, I worried I wouldn't perform the way I did before motherhood. Ari helped me rebuild my strength while preparing for my fitness test. My run improved, I got stronger, and I proved to myself that becoming a mom didn't mean I was any less capable.

Nicole A.
U.S. Air Force · Mom
ResultBack to standards after baby

After my injury, I couldn't train the way I used to or complete my Combat Fitness Test. Ari helped me rebuild physically, mentally, and spiritually. I went into my CFT stronger, more confident, and more prepared than I had felt in a long time. I scored a perfect 300 out of 300.

Michelle's Combat Fitness Test record, 284 improving to a perfect 300
Her record · 284 to 300
Michelle G.
U.S. Marine Corps
ResultCFT 300 / 300

I ran my PFT today!!! 287!!

Karen G.
U.S. Marine Corps
ResultPFT 287 · 11 pull-ups · 23:09 three mile

I reached 8 overhand pull ups, something I had never been able to do before. Seeing my pull ups increase showed me how much stronger I was getting and gave me the confidence to keep pushing for more.

Natalie R.
U.S. Marine Corps
Result8 overhand pull-ups · new PR

My fitness and weight were starting to affect more than how I felt about myself. They were affecting my career. Ari helped me lose the weight, improve my fitness, and make weight without sacrificing my performance. I eventually picked up Staff Sergeant, and getting healthier gave me confidence in and out of uniform.

Ashley T.
U.S. Marine Corps
ResultMade weight · promoted to SSgt

Before applying to OCS, I knew I needed to improve my fitness scores. I used Ari's program to work on my run, pull ups, and overall performance. By the time I applied, I felt stronger, faster, and much more confident in what my body could do.

Samantha J.
Officer Candidate
ResultOCS prep · improved PFT

After having my baby, I didn't feel like myself physically anymore. Ari never made me feel like I needed to rush the process. We focused on rebuilding my strength, improving my nutrition, and creating habits that actually worked with motherhood. I lost the postpartum weight, but more importantly, I felt strong and confident in my body again.

Danielle S.
Postpartum mom
ResultPostpartum strength and fat loss

After having my baby, I worried I wouldn't perform the way I did before motherhood. Ari helped me rebuild my strength while preparing for my fitness test. My run improved, I got stronger, and I proved to myself that becoming a mom didn't mean I was any less capable.

Nicole A.
U.S. Air Force · Mom
ResultBack to standards after baby

Questions

Before you apply.

It is the whole reason I do this. Eleven years in the Marine Corps, and every branch since. I know height and weight standards, PFT and CFT scoring, and how promotion timelines actually work.

Then we start where you actually are. Pelvic floor recovery and deep core first, bodyweight next, strength after that. I gained 55 lbs with my daughter and lost it the same way.

No. I build your plan around what you have, whether that is a base gym, your living room, or a hotel room.

I could do three. Then I did twenty-three. We train pull-ups instead of avoiding them.

That is the normal case here, not the exception. Duty days, deployments, a toddler on your hip. I build the plan to survive all of it.

You do not start over. You tell me what happened and I adjust. Consistency beats perfection, every single time.

No. I also coach women in law enforcement, fire service and federal roles, and plenty of moms with no uniform at all.

Faith is part of my community if you want it. There are resources, scripture and a playlist. I offer it, I never force it.

There are a few options depending on your goals and how much support you want. The quiz sorts that out before you ever get on a call.

Take the 2 minute quiz

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